To emphasize its broad collection of adventure watches, Luminox launches the Bear Grylls Limited Edition Rule of 3 Sea Series watch (333 pieces for the world) that includes a special removable sleeve on the strap with the ‘Rule of 3’ emblazoned on it.
For the uninitiated, the Rule of 3 states that an adventurer can not survive without air for 3 minutes, shelter for 3 hours, water for 3 days and food for 3 weeks. This accounts for the extra-large numeral 3 on the dial in its appropriate position.
The new watch joins others in the Luminox Bear Grylls collection. However, unlike the existing models in this collection designed for the Luminox Land and Air series, this new model is the first in the collection designed with nautical (Sea) wear in mind.
Luminox cases the watch in a carbon composite called Carbonox and features a uni-directional bezel set with a blue, orange and white dive-timing sector. The watch is water resistant to 200 meters.
Of course, the watch is also set with luminous materials called Luminox Light Technology designed to be visible in low or no light conditions. Each timepiece is individually numbered, and a special certificate comes with each watch. Price: $545.
Specifications: Luminox Bear Grylls Limited Edition Rule of 3 Sea Series
Case: 42mm by 14mm Carbonox with crown protection, uni-directional turning bezel, steel screw-in caseback, hardened mineral crystal. Weight: 76 grams. Water resistant to 200 meters.
Dial: Black with orange and white hands and luminous material; date.
Movement: Ronda quartz 515 HF 6 with 50-month battery life.
Strap: Black genuine rubber w/ stainless steel buckle.