H. Moser & Cie. steps firmly into the metaverse with a project that links both physical and virtual dimensions.
The new Endeavour Centre Seconds Genesis, is a micro-blasted 40mm steel watch with a 3D-printed titanium crown, an ultra-dark Vantablack dial and a bezel that seems pixelated.
The watch’s virtual appearance is underscored by multiple digital assets, including a unique QR code engraved on its sapphire crystal that allows the owner to authenticate watch ownership.
The code will also allow priority to purchase certain future limited editions, blockchain authentication, membership of the Moser community and a virtual Swiss chalet, plus access to various H. Moser launch events.
The watch is also the first piece in a triptych, and its owner will have access to the next two pieces.
H. Moser is offering the time-only Endeavour Centre Seconds Genesis model as a limited edition of fifty pieces. Price: CHF 27,000.
Specifications: H. Moser Endeavour Center Seconds Genesis
(Reference 1200-1238)
Case: 40mm by 11.3mm micro-blasted steel, 3D-printed titanium crown and bezel with pixelated look, sapphire crystal with engraved QR code, see-through case-back.
Dial: Vantablack with black leaf-shaped hour and minute hands. Hours, minutes and central seconds.
Movement: H.Moser HMC 200 automatic caliber, frequency: 21,600 Vib/h, automatic bi-directional pawl winding system, solid 18-karat gold oscillating weight engraved with the H. Moser hallmark, 3-day power reserve, original Straumann hairspring.
Strap: Hand-stitched grey kudu leather, micro-blasted steel pin buckle.
Price: CHF 27,000. 
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