Tag

TAG Heuer

Browsing
The Watches

TAG Heuer Adds 42mm Size Model to Connected Series

TAG Heuer adds a 42mm size model to its Connected Watch collection while enhancing the technology and feature set of its existing 45mm model. The new size answers requests for a slimmer, compact version of its smartwatch, which the watchmaker debuted in 2015.

The new TAG Heuer Connected, pictured in new 42mm size.

The new 42mm model offers a not only a thinner case but also a clearly dressier profile with its ergonomic steel pushers, a thin bezel below its sapphire crystal and a fully integrated bracelet.

With its ceramic bezel, the upgraded 45mm model is still quite sporty and offers a larger crown for easier access to all adjustments. In addition TAG Heuer has added a slight bit of pressure to the pushers to mimic the feel of pushers on a mechanical watch.

For both Connected Watch sizes TAG Heuer now includes a new animated display called Riverside that conveys a futuristic effect of time elapsing. A new Wellness face offers information on the wearer’s exercise regimen directly on the home screen. This data might include, for instance, a heart rate and the wearer’s daily steps.

TAG Heuer Connected, 45mm size.

Among the new health applications, TAG Heuer highlights an all-new guided workout regimen, which consist of programmed exercises with pre-set lengths. When users finish their exercise, the watch vibrates to indicate that it is time to move on to the next one. TAG Heuer is offering the new sports app on the new 45mm model and the 42mm model, as well as the previous generation of Connected watches.

Throughout the collection TAG Heuer has also added new digital features, including the latest sports news, weather, wellness and calendar data delivered directly to the face. Look for a wide range of new watch faces as well, including reinterpretations of existing Connected designs.

Other upgrades to this new generation Connected Watch include: A thirty-percent longer battery life (on the new 45mm model), faster data sync with Bluetooth 5.0., and an altimeter that works alongside the watch’s accelerometer, heart rate monitor, compass and GPS.

TAG Heuer runs its new generation Connected Watch runs on Wear OS by Google. At launch, the watch will run on Wear OS 2. Users will have the option to upgrade to Wear OS 3 at no extra cost when the update becomes available.

And finally, TAG Heuer has developed a new charger that doubles as watch display stand. It becomes a nightstand that will display the time.

The new generation TAG Heuer Connected Watch will go on sale on March 10 in select stores worldwide and at www.tagheuer.com.

Prices:$1,800 (42mm), $2,550 (full titanium 45mm version), $2,050 (45mm with rubber strap) and $2,250 (45mm with bracelet).

 

by
Keep Reading
The Watches

LVMH Watch Week: A Sleeker TAG Heuer Aquaracer Professional 200

TAG Heuer this week adds a thinner, more refined version of the Aquaracer Professional 200 to its Aquaracer collection.

Echoing updates TAG Heuer made to its Aquaracer Professional 300 dive watch this past April, the changes to the Aquaracer Professional 200 also result in a thinner and slightly smaller design while also retaining the technical specifications of what TAG Heuer calls its “all-terrain luxury tool watch.”

TAG Heuer’s new Aquaracer Professional 200, now available in 40mm and 30mm sizes. Pictured is a 40mm automatic model.

Those specifications include the same six design points TAG Heuer has built into the collection since 2004, the year Aquaracer debuted as the watchmaker’s dive watch collection. These include: a unidirectional rotating bezel; a screw-down crown; water resistance to at least 200 meters; luminous markings; a sapphire crystal; and a double safety clasp.

To create the new automatic Aquaracer 200 Professional, TAG Heuer combines these guideposts with a more wrist-friendly size (40mm versus 41mm in its previous iteration) and a more sophisticated black, silver or blue dial finish. (Seven quartz-powered Aquaracer 200 Professional collection watches will also be available in both 40mm and 30mm case sizes, and two new automatic models measure 30mm in diameter.)

Steel bezel

In addition to the smaller dimensions, TAG Heuer replaces the former model’s ceramic bezel diving scale with an eye-catching, engraved twelve-facet steel bezel. The new design features a polished central bracelet link, adding extra style to what is primarily an all-weather sport watch.

Both the automatic and quartz watches feature a slimmed-down, more elegant bracelet.

Those familiar with last year’s updates to the Aquaracer Professional 300 will see similar sartorial touches with the Aquaracer Professional 200 update. Note the same refined, repeating horizontal lines on the dial and the sculpted, shorter lugs with brushed and polished finishes.

But unlike the deep dive watch’s decidedly sporty dial, the dial on the new Aquaracer Professional 200 is more classically finished. You’ll see straight-edged, trapezoidal hour markers, thinner sword-shaped hands, and crisper detailing across the dial.

TAG Heuer notes that while it has still coated the watch’s hour markers and hands with SuperLuminova, its dial makers have added no luminescent material to the bezel. The result, according to the watchmaker, is a “more sartorial look” for the Aquaracer Professional 200.

The 30mm automatic model sports a smoky black or blue dial, some with diamond markers.

As noted above, TAG Heuer is offering the new Aquaracer Professional 200 models with a choice of movements and sizes. Within the 40mm collection, there are two automatic and two quartz references, while at 30mm there are two automatics and five quartz options.

The watch’s reverse is engraved with a compass, replacing the diving helmet featured on earlier Aquaracer case backs.

These choices differ markedly from the options available with the 2021 Aquaracer Professional 300 update, which is only available with an automatic movement. In summary, the automatic Aquaracer Professional 200 models sport gradient dials, date windows, sweeping seconds hands and more detailed minute tracks. The quartz model dials are simpler and display no date, though several models offer diamond accents.

Prices: $2,500 (40mm automatic), $1,850 (40mm quartz), $3,200 (30mm automatic), $2,500 to $4,550 (30mm quartz with diamonds), $1,800 (30mm quartz).

by
Keep Reading
The Watches

TAG Heuer Celebrates Autavia Anniversary with New Flyback and GMT

TAG Heuer adds three new TAG Heuer Autavia models to the now sixty-year-old collection, including two versions of a debut flyback chronograph and the first-ever three-hand Autavia GMT.

The new black-cased and black-dialed version of the TAG Heuer Autavia 60th Anniversary Flyback.

Specifically, TAG Heuer fits a new Caliber Heuer 02 COSC Flyback movement (with an impressive eighty hours of power reserve) into two new Autavia 60th Anniversary Flyback Chronographs while the new Caliber 7 COSC GMT movement drives a new Autavia 60th  Anniversary GMT Three Hands watch.

The new TAG Heuer Autavia 60th Anniversary Flyback. Chronograph, with silver ‘panda’ dial.

One of the two new flyback chronographs features a ‘panda’ style silver dial framed by a polished stainless-steel case. The second Autavia flyback chronograph debut features an all black dial and black DLC-coated case. As a reminder, the flyback function makes it possible to reset the chronograph hand and immediately restart a new timing event.

The new TAG Heuer Autavia 60th Anniversary GMT Three Hands, a COSC-certified chronometer.

For the premiere Autavia GMT watch, powered by a new Caliber 7 COSC GMT movement, TAG Heuer places a blue sunray-brushed dial and a blue and black ceramic bezel within a 42mm polished stainless-steel case.

The Autavia COSC GMT caseback shows an engraving.

TAG Heuer will deliver the 60th Anniversary Autavia Flyback Chronograph models on a black alligator leather strap fitted with a pin buckle. The GMT arrives on a stainless-steel bracelet with a steel folding clasp and double safety push buttons.

The watch’s black alligator strap with steel pin buckle is easily changeable by pressing the quick-release button.

Prices: $6,300 (silver dial flyback chronograph), $6,950 (black dial, black case flyback chronograph) and $4,200 (GMT).

 

Specifications:

TAG Heuer Autavia 60th Anniversary Flyback Chronograph (CBE511B.FC8279, silver ‘panda’ dial)

MOVEMENT: Caliber Heuer 02 COSC Flyback with 80 hours of power reserve.

DIAL: Silver dial with ‘panda’ style subdial, indexes and hands with off-white Super-LumiNova, rhodium-plated hour and minute hands.

CASE: 42mm polished and fine-brushed stainless steel, back ceramic bidirectional rotating bezel, sapphire caseback. Water resistance to 100 meters.

BRACELET: Black alligator leather with stainless-steel pin buckle.

Price: $6,300.

TAG Heuer Autavia 60th Anniversary Flyback Chronograph (CBE511C.FC8280, black dial, black case)

MOVEMENT: Caliber Heuer 02 COSC Flyback with 80 hours power reserve. .

DIAL: Black with indexes and hands with green SuperLumiNova.

CASE: 42 mm black DLC-coated, polished and fine-brushed, black ceramic bidirectional rotating bezel, sapphire caseback, water resistance to 100 meters.

BRACELET: Black alligator leather with DLC-coated pin buckle.

Price: $6,950.

TAG Heuer Autavia 60th Anniversary GMT 3 Hands (WBE511A.BA0650)

MOVEMENT: Caliber 7 COSC-certified GMT.

DIAL: Blue sunray-brushed, numerals and hands with white SuperLumiNova.

CASE: 42mm polished and fine-brushed stainless steel, blue ceramic and black 24-hour scale bidirectional rotating bezel. Water resistance to 100 meters.

BRACELET: Stainless steel with steel folding clasp and double safety push buttons.

Price: $4,200.

by
Keep Reading
The Watches

TAG Heuer Celebrates Chinese New Year with Special Edition Carrera

To celebrate the Chinese New Year, TAG Heuer this week launches a limited edition Carrera Year of the Tiger Edition sporting blue tiger stripes on its dial.

The new TAG Heuer Limited Edition Carrera Year of the Tiger.

The Carrera’s gold-plated hands, markers and date box gleam amid the three-dimensional stripes that cut across the dial. TAG Heuer dial makers have created the eye-catching dial using horizontally brushed metal coated with blue PVD treatment (light blue stripes) and painted textured metal (darker stripes).

The same blue hue appears on the watch’s blue calfskin strap that TAG Heuer has accented with a stitched double gold color border.

TAG Heuer has even pictured a blue tiger in attack mode on the clear sapphire crystal back. Beneath that tiger you’ll see the automatic watch’s rotor and the description “ONE OF 300”.

This 41mm steel-cased special edition TAG Heuer Carrera Three Hands is the latest model within the Carrera collection update initially seen this past October. As with that model, TAG Heuer’s Caliber 5 automatic movement powers the Year of the Tiger Edition.

TAG Heuer is selling the limited edition in a blue lacquered box that features the same blue tiger-stripe design as the seen on the dial. Price: $3,750.

Specifications: TAG Heuer Carrera Year of the Tiger Limited Edition
(Ref. WBN2050.FC6506)

Movement: TAG Heuer Caliber 5 automatic (ETA or Sellita base).

Dial: Blue ‘tiger stripes,’
blue flange with 60-second/minute scale, 
rose-gold-plated applied indexes and polished hands and logo.

Case: 41mm steel with polished case and fixed bezel, polished solid rose gold standard crown. Special engraving “LIMITED EDITION” and “ONE OF 300” Blue and black tiger decal. 
Water resistance to 100 meters.

Bracelet: Blue calfskin leather, 
rose gold matte effect stitching, steel folding clasp with double safety push buttons.

Price: $3,750.

 

by
Keep Reading
The Watches

TAG Heuer Honors Ayrton Senna

TAG Heuer pays tribute to famed Brazilian racecar champion Ayrton Senna with the TAG Heuer Formula 1 Senna Special Edition 2021, a new Formula 1 watch that features the racer’s yellow and black color scheme.

The TAG Heuer Formula 1 Senna Special Edition 2021.

You’ll see yellow echoed on the famous double S (the Brazilian driver’s iconic brand) atop the bezel at 12 o’clock near Senna’s name as well as at 6 o’clock within the subdial. Ayrton Senna was Formula 1 World Champion in 1988, 1989, and 1999.

In addition, yellow frames each subdial and the date window. Even the bracelet’s leather, embossed to echo TAG Heuer’s link-shaped bracelet, is stitched in yellow. Finally, the black ceramic bezel is accented with a yellow border.

TAG Heuer continues its commemoration of Senna on the back of the TAG Heuer Formula 1 Senna Special Edition 2021. The watchmaker has placed an image of Senna’s helmet, engraved with SENNA SPECIAL EDITION.

TAG Heuer fits the TAG Heuer Formula 1 Senna Special Edition 2021 with a quartz movement and has made the case water-resistant to 200 meters. See full specification list below.

Price: $2,300.

Specifications: TAG Heuer Formula 1 Senna Special Edition 2021

Movement: Quartz chronograph.

Case: 43 mm black DLC steel, sand blasted, black brushed ceramic fixed tachymeter bezel, flat sapphire crystal, black DLC steel screw down crown, stainless-steel screw-down caseback with special engraving, water-resistant to 200 meters.

Dial: Sunray brushed anthracite. Black flange with 60 second/ minute scale, 3 counters, black gold plated applied indexes with SuperLumiNova, black gold-plated polished hour and minute hands with white SuperLumiNova, black gold-plated central hand, white TAG HEUER printed logo, 4 o’clock angled date.

Bracelet: Embossed black calfskin with black lining with S Link pattern, steel double folding clasp with double safety system push buttons, TAG Heuer shield.

Price: $2,300

 

 

by
Keep Reading