Detroit Watch Company looks to the skies as it expands its primarily ground-based collection of affordably priced automatic models, most of which are inspired by its local industry and – unusually – its area code. Look for a new set of pilot-styled watches called Aviator in the collection, which are debuting with two options: a power reserve model and a chronograph.

The Detroit Watch Company Aviator Chronograph.

You might be familiar with the company’s very cool City Collection 313, which mimics an analog telephone dial, or its impressive M1-Woodward series, named for a legendary Detroit avenue. Each delivers distinctive style borne of its hometown as filtered through the eyes of Detroit Watch Company founders Patrick and Amy Ayoub, who started the company together nine years ago.

The Detroit Watch Company Aviator Chronograph, black DLC version.

The pair’s latest designs, each limited to 100 pieces, echo popular pilot watch designs, but with a Detroit twist. Both are built with 42mm steel cases, with a black DLC option also available in an additional twenty-five editions both models. And each features a dial and crown imprinted with a Detroit Fleur-de-Lys.

The Detroit Watch Company Aviator Power Reserve, black DLC edition.

On the Aviator Power Reserve you’ll find a prominently placed power reserve indicator at the 6 o’clock position, alongside a large sub-seconds indicator.

The Detroit Watch Company Aviator Power Reserve.

The Aviator Chronograph offers pure pilot styling with a day-date display, a red-tipped chronograph seconds that also boasts a stylized Detroit ‘D’.

These are super-solid steel-cased watches with distinctive styling, Swiss automatic movements – all sold at an impressively affordable prices. Prices: $1,495-$1,595 (Aviator Power Reserve) and $2,200 – $2,350 (Aviator Chronograph)

 

Specifications: Detroit Watch Company Aviator Power Reserve

(Limited to 100 numbered pieces. 001/100. 25 pieces in DLC)

Movement: Automatic Swiss Sellita SW279-1, deluxe finishing, Glucydur balance, Incabloc shock absorber, date, 28,800 vph, 38-hour power reserve. Decorated movement with blued screws, perlage, Cotes de Genève.

Dial: Black or green, date display in window, power reserve subdial counter.

Case: 42mm x 9.7mm polished/brushed stainless steel, screw down crown. Exhibition caseback. Sapphire crystal with anti-reflective coating. Also available in DLC (with black dial). Water resistant to fifty meters.

Strap: Calf leather with buckle and quick release spring bars. Ballistic (Kevlar) strap with deployant clasp on DLC edition.

Price: $1495-$1595 (DLC Edition)

Specifications: Detroit Watch Company Aviator Chronograph

(Limited to 100 numbered pieces. 001/100. 25 pieces in DLC)

Movement: Custom Swiss Valjoux Eta 7750 automatic & manual winding, chronograph. Shock-absorber-Incabloc, anachron hairspring, Glucydur balance, 28,800 vph, 48-hour power reserve, custom DWC decoration.

Dial: Blue or black, day-date display in window, minutes subdial counter, hour subdial counter, small second subdial.

Case: 42mm by14.2mm polished/brushed stainless steel, exhibition caseback sapphire crystal with anti-reflective coating, water resistant to 50 meters.

Strap: Calf leather with buckle and quick release spring bars. Ballistic (Kevlar) strap with deployant clasp on DLC edition.

Price: $2,200-$2,350 (DLC edition).

 

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