Chopard returns to Brescia in Italy for the 36th time in succession as the World Sponsor and Official Timekeeper of the 1000 Miglia, slated to begin June 13.

Chopard co-president Karl-Friedrich Scheufele will compete in the race from Brescia to Rome and back, having first taken part in 1989 with six-times Le Mans 24 Hours winner Jacky Ickx in the navigator’s seat.

Karl-Friedrich Scheufele & Jacky Ickx before departing in 2022.

The pair will team-up again this year (as on more than a dozen previous occasions), once more tackling the gruelling course in the instantly recognizable  ‘metallic raspberry’ Mercedes-Benz 300SL Gullwing in which they made their 1000 Miglia debut.

Karl-Friedrich Scheufele at the wheel of his Mercedes-Benz 300SL in 2022.

Chopard will continue its tradition of introducing new Mille Miglia timepieces, with four Mille Miglia Classic Chronographs, plus an additional, very special ‘Italian Limited Edition’ of the Mille Miglia GTS Chronograph – some of the proceeds from which will be donated to victims of the recent Emilia-Romagna flood disaster. 

—Source: Chopard

We’ll take a closer look at the new Mille Miglia GTS Chronographs in an upcoming post. 


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