iW Magazine

Rolex

Founded in 1905 in London by Hans Wilsdorf, Rolex became known for a concentration on quality movements, a relentless quest for chronometric precision and the first waterproof and dustproof watch, named the “Oyster”.  Rolex watches were present during a number of historical events, including Mercedes Gleitze’s ten-hour swim across the English channel and Sir Edmund Hillary’s summit of Mount Everest.  Rolex invented and patented the world’s first self-winding mechanism in 1931 that remains at the heart of every modern automatic watch today.