The vibrant energy and enchanting beauty of one of the United States’ most cosmopolitan areas, South Florida, is coming to life in a unique way thanks to luxury Swiss watch manufacturer Ulysse Nardin. The company is unveiling a timepiece specifically made for the South Florida watch enthusiast inscribed with the name of the city, “Miami” or “Boca Raton.” The Boutique Freak Diavolo is part of the iconic and innovative Limited Edition Boutique Collection and will be limited to 10 pieces.
“Ulysse Nardin is dedicated to enterprising ideas and excellence in watch making,” said Patrik Hoffmann, CEO and President of Ulysse Nardin. “We pride ourselves on offering watch enthusiasts unique pieces which bring forth unique experiences,” added Hoffmann.
The exclusive limited edition Freak Diavolo timepiece is named after its devilish-in-appearance power-reserve backing, with its black “horns” and black cloak-like backdrop, the Boutique Freak Diavolo is the cleverest of timepiece creations. Not only brilliant in function, the Freak Diavolo is also stunning in aesthetic with its clean lines, robust blue and charcoal tones, 18-karat, platinum case and elegant crocodile strap. The Boutique Freak Diavolo pays tribute to the original Freak’s pioneering spirit by expanding its use of silicium and taking its tourbillion to new heights.
Its tourbillon carrousel, developed entirely in-house, does one complete rotation around the center in 60 minutes. The second’s indicator is a flying tourbillon replacing the usual oscillator of the other members of the Freak family. Its cage is equipped with an arrow indicating the seconds on a blue half-circle, rotating in one minute on itself, with the zero position holding steady on the axis of the minute indicator.
The Limited Edition Boutique Freak Diavolo timepiece is available at the company’s new, boutique at Aventura Mall in Aventura, Florida, and their flagship boutique at Town Center at Boca Raton.
For over 166 years, Ulysse Nardin has been the leader in invention and innovation. Their exclusive timepieces are produced in-house with 250 craftsmen in the company’s Switzerland factory where an exclusive production of 20,000 pieces are created annually. Unlike other luxury watch brands that mass-produce their watches, Ulysse Nardin produces the highest levels of Swiss watchmaking by producing extraordinary timepieces in limited numbers.
“We are delighted to lead the way once again with this exclusive offering for people who truly love our timepieces and our boutiques,” Hoffmann concluded.
About Ulysse Nardin
Swiss Watch Manufacturer Ulysse Nardin, founded in 1846, has been dedicated to excellence for over 166 years in manufacturing mechanical watches. Among the most reliable ever made, Ulysse Nardin’s marine chronometers are still sought by collectors around the world. Ulysse Nardin continues to be in the forefront of watch-making technology by pioneering new materials in manufacturing high precision movement components and most innovative timepieces. The company’s U.S. offices are in Boca Raton, Florida and can be reached by calling 561.988.8600 or visiting ulysse-nardin.com.




