Vacheron Constantin has partnered with the Consulate General of Switzerland in New York to host THINKSWISS: GENÈVE MEETS NEW YORK. The week-long festival taking place March 6-12, 2012, will highlight the contemporary relevance of ideas born in Geneva and their impact on current American issues.

In celebration of the 300th anniversary of the birth of the Geneva-born philosopher, Jean-Jacques Rousseau, who himself came from a long line of watchmakers, the THINKSWISS: GENÈVE MEETS NEW YORK program includes more than 10 events addressing topics that lie at the core of Swiss and American identity, such as participatory democracy, humanitarian principles and freedom of information, animated in conversations that bring together personalities from the U.S. and Switzerland.

“Vacheron Constantin is proud to support this festival celebrating these ideas born in Geneva at the same time as our company’s founding, which continue to have such relevance both in New York and around the world,” says Hugues de Pins, President of Vacheron Constantin North America.